Once you’ve determined what to sell, it’s time to decide how to sell. Two of the main options for e-commerce businesses are to create a website, or sell on a third-party marketplace, like Amazon or eBay. There are pros and cons to each choice; here are some quick tips to help you figure out which is […]
3 Ways to Prepare Your E-Commerce Store for Mother’s Day
May 2, 2014 by
Mother’s Day is almost here! Shoppers everywhere are looking for the perfect gifts for Mom – And don’t forget all the shoppers who will be searching for gifts for their wives, grandmothers, as well as the other mother figures in their lives! It’s little wonder that Mother’s Day is one of the biggest e-commerce shopping […]
Social Media Marketing Tips for Your E-Commerce Business
April 25, 2014 by
How do you spend your time online? If you’re like most Americans, you’re probably spending 16 minutes out of every hour surfing Facebook, Twitter, Pinterest and other popular social media sites. That’s almost 27% of daily online time! Getting Started If you haven’t already, it’s time to leverage the power of social media for your […]
6 Email Marketing Tips for Your Small Business
April 18, 2014 by
Email marketing is fast, simple, and a relatively inexpensive way to reach your customers. However, if you don’t take the right approach to email marketing, you can just as easily lose subscribers. What can you do to make the most of email marketing? Here are six tips. 1. Make subscribing a snap. Put your email […]
Running a Successful Blog for Your E-Commerce Business
April 14, 2014 by
Does your e-commerce business have a blog? Whether you’re starting fresh or looking to get the most out of blogging as a business tool, here are a few tips to help you along the way. Why Blog? Blogging is your chance to put your voice into your business and your products. It sets e-commerce sites […]
7 Common Mistakes E-Commerce Businesses Should Avoid!
April 4, 2014 by
Keep your e-commerce business in top shape by avoiding common pitfalls that can impact your image and, ultimately, your profits. Here’s what not to do. Mistake #1: Not keeping up appearances. No matter how enticing your products are, shoppers won’t stay on a site that’s unattractive or outdated. Keep your site fresh and welcoming – […]
New Study Reveals that USPS Offers Significant Cost Savings Over Competition
March 28, 2014 by
Do you believe all shipping carriers are equal? Think again! A recent Stamps.com study shows that the USPS has an edge on the competition — and knowing how to leverage these results may help you lower costs and improve your package delivery times. About the Study In September 2013 and January 2014, Stamps.com conducted a […]
eBay’s 2014 Spring Seller Update
March 21, 2014 by
There are several big updates for eBay sellers this spring. While these updates may require changes to your normal routine, they are designed to keep your buyers engaged and coming back to your shop. What’s in store? Read on to learn more. Rewards for great service. When you provide outstanding service, eBay will reward you with […]
Advertise Your eBay Store with BannerPlay’s Boost Sales App!
March 10, 2014 by
As an eBay seller, you have learned how to craft your marketing and selling techniques when it comes to promoting your store. Do you sometimes find yourself reaching a ceiling, whether it be after exhausting auction-style and fixed price listings, or using the marketing tools links in ‘My eBay’ to their fullest potential? If your […]
Social Beacon: Social Media Marketing Tool for Online Sellers
March 4, 2014 by
What’s All This Fuss About Social Marketing? … And How Do Online Marketplace Sellers Get Started? We have heard various numbers about the size and growth of social networks. According to Experian Marketing Services, Internet users spend 27% of their time on social networking. We all know over 1 billion people use Facebook. And Pinterest […]
