Instagram is rapidly approaching Facebook and Twitter levels in social media popularity. Instead of providing real-time updates via words, users post photos with short captions and hashtags – it’s literally a snapshot in time. And for e-commerce site owners, Instagram can be a highly effective advertising channel to showcase products and engage customers. Here are […]
4 Ways to Reduce Shopping Cart Abandonment
July 11, 2014 by
In the e-commerce world, it’s all too common an occurrence for shoppers to click off of a site and abandon their filled shopping carts. They were close to doing business, but for some reason chose not to close the deal. Abandoned carts represent lost sales for you, and they could be indicative of a problem […]
5 Tips to Increase Traffic to Your E-Commerce Site
July 3, 2014 by
When the stats begin to show your e-commerce site’s traffic dropping, you may feel like you’ve disappeared from the online selling scene entirely. You had customers and browsers before … where did they go? How can you get them back? Here are 5 tips to help bring back – and keep – shoppers on your […]
3 Mistakes to Avoid When Using Fulfillment By Amazon
June 27, 2014 by
“You sell it; we ship it,” touts Amazon.com on its Fulfillment by Amazon (FBA) information page. What exactly does this mean? In a nutshell, the service allows sellers like you to store your products in Amazon’s fulfillment centers, and when you make a sale, Amazon handles shipping, handling and customer service – not you. FBA […]
10 Tips to Grow Sales on Amazon
June 20, 2014 by
Amazon is one of the first places multitudes of shoppers look for when making a purchase — whether it is a book or clothing or soup or household appliances, Amazon has got it all. Now more than ever, securing your foothold in the Amazon marketplace can mean big things for your e-commerce site. Looking to grow your sales? […]
Five Tips to Maintain a Strong Seller Feedback Rating on Amazon
June 13, 2014 by
Your reputation as an Amazon seller hinges upon customer satisfaction, and nowhere is that satisfaction more evident – or absent! – than in your feedback rating. Here are five tips to help you maintain a strong seller feedback rating on Amazon. Tip #1: Prioritize customer service. Great customer service actually begins before you have a buyer. […]
3 Reasons to Consider Drop Shipping For Your E-Commerce Website
June 6, 2014 by
Lack storage space? Concerned about the time and energy required to manage inventory and shipping? Want to get your online store running sooner than later? Consider drop shipping. If you’re an e-commerce site owner, this means that instead of stocking and shipping on your own, your orders are fulfilled by a third party who ships […]
5 Shipping Best Practices You Should Not Ignore
May 30, 2014 by
You would think product quality would be the far-and-away top customer concern, but did you know that shipping ranks right up there too? It is true. Studies have shown that, increasingly, shipping practices drive customer decisions – and therefore could very well be a deciding factor of how successful your e-commerce website will be. Make […]
6 Steps to Create Your E-Commerce Website
May 23, 2014 by
You’ve decided what to sell and have already weighed the pros and cons of using an online marketplace option vs. creating your own website. Now it’s time to create your e-commerce website. It’s a daunting task for many, so read on for 6 steps to put you well on your way to selling online sooner than […]
4 Useful Tips for Marketing on Facebook
May 16, 2014 by
How many times a day do you check your Facebook page? That many? You’re not alone. And that’s good news if you’re an e-commerce seller. Now, more than ever, e-commerce sellers are leveraging Facebook’s power to promote their products. How can you market effectively via Facebook? Here are four quick tips. Create a Facebook page […]
